Arcade Fire join the Experiment via brand-e.biz:
“The Music Experiment 2.0 – the social media concert series from MTV Iggy and Intel – has signed up Arcade Fire to perform a special show at an as-yet-unknown outdoor location in Los Angeles at the end of this month. Fans can head to MusicExperiment.com to win tickets to the live performance by participating in The Music Experiment 2.0 across Facebook, Pinterest, Instagram, Vine, Shazam and Twitter. The concert will also stream live on MusicExperiment.com and through The Music Experiment Windows app which enables users to choose camera angles as well as zoom in on band members and cut back for wide shots.”
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